Dealer Solutions

dealer financing

The Financing Partner Built for Equipment Dealers

We work directly alongside dealers to provide fast approvals, flexible structures, and real human support. Our dealer financing platform is designed to help your team close deals faster, serve more credit profiles, and keep deals moving — all without slowing down your sales process.

Help More Customers Say Yes:


Financing Should Help You Sell — Not Slow You Down


Customers don’t just shop equipment — they shop payments.

When financing is unclear or slow, deals stall or disappear. Our dealer financing program gives your team quick approvals, flexible options, and hands-on support so you can keep sales moving and customers confident. Our financing options:

Prime Programs

Give qualified buyers a smooth, low-friction approval experience with attractive rates and flexible structures designed to keep high-valued deals moving forward.

Start Up Programs

New businesses don't need to be lost opportunities. We help newer companies secure equipment financing with practical terms so you can still close the sale.

Corp Only Programs

Designed for established entities making strategic equipment investments, these programs support higher limits and scalable purchasing as your customer expands.

Challenged Credit Programs

Credit challenges don't have to end the deal. We provide realistic approval paths that help customers move forward while protecting your time and expectations.


Help Your Customers Say Yes — More Often.


Partner with Truecore Capital and give your buyers clear, fast financing options right at the point of sale. We simplify approvals, remove uncertainty, and help you prevent deals from stalling — so you can sell more equipment with confidence. Fill out a quick form below and we’ll be in touch shortly!

Ask Us About

Financing Answers — While the Customer is Still There

Know what your customer qualifies for before they leave the lot.

Close deals faster, reduce financing confusion, and give customers clear answers on the spot with DealerDog’s instant decisioning.

Submit an Application 

Enter basic deal details and customer information to start the process.

Review Instant Pre-Qualified Options

Receive real financing options and viable approval paths within moments (soft credit check only)

Present Terms & Lock In Customer

Walk through soft terms with your customer and move forward with confidence.

The Old Way

• Waiting hours/days for approvals
• Guessing if a customer qualifies
• Losing buyers while shopping lenders
• Awkward payment conversations
• Deals stalling after quote

With DealerDog

• Instant pre-qualification guidance
• Clear deal structure before submission
• Faster approvals
• Confident payment conversations
• In many cases, close deals same day

Dealer Financing FAQs

Do dealers need prior lending or financing experience?
• No. Our team helps structure deals, review applications, and guide submissions so your staff can confidently offer financing without needing a finance background.

Will offering financing slow down our sales process?
• Typically the opposite. Clear financing options help customers make decisions faster because they understand what the equipment actually costs per month.

Can newer businesses or challenged credit customers be approved?
• Yes. We work with a wide range of credit profiles and business types, helping dealers present realistic options instead of losing the sale immediately.

Do we have to send every deal to multiple lenders ourselves?
• No. We handle lender placement and approval direction so your team isn’t guessing where a deal belongs.

Is this only for large equipment purchases?
• Not at all. Dealers use financing for mid-ticket and larger equipment transactions depending on the customer’s needs and cash flow preferences. 

How fast can customers receive approval direction?
• In many cases, dealers can review pre-qualified approval paths quickly, allowing them to continue the conversation while the buyer is still engaged. 

Will this replace our current lenders?
• No. Many dealers use our program alongside existing relationships to expand approval coverage and increase closing ratios. 

What information do customers typically need to apply?
• Usually basic business details and ownership information. The goal is to keep the process simple so deals don’t stall.

Are the Pre-qualifications based on a hard or soft pull?
• Soft pull only for pre-qualification decisioning – no harm, no foul to their credit profile.

Do dealers need to handle paperwork and funding coordination?
• Our team assists with documentation and deal flow so your staff can stay focused on selling equipment.

Can we walk through a real deal before signing up?
• Absolutely. We’re happy to review a live scenario and show how the process would work in practice.

Have a Question? Let's Talk.

Financing questions don’t always fit into a form. Give us a call and we’ll walk through your scenario together — no pressure, just clear answers.